The drumbeat of direct mail’s demise seems to have been unending the last several months.  Banking services, credit cards, automotive, and catalog mailings are declining faster than you can say “Dow Jones.”  But is it really all doom and gloom?  Don’t recessions have a way of bringing out innovation and opening up never considered [...]

A new SunTrust Bank and CheckFree Corporation study reveals a clear link between electronic billing and payment habits and higher account balances, customer loyalty and profitability.