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	<title>Aspen Marketing Services &#187; Tim Hanlon and Albertina Rizzo</title>
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	<description>Built to Sell. Engage. Retain</description>
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		<title>Welcome to the AO Era</title>
		<link>http://blog.aspenms.com/2009/05/01/welcome-to-the-ao-era/</link>
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		<pubDate>Fri, 01 May 2009 13:22:23 +0000</pubDate>
		<dc:creator>Tim Hanlon and Albertina Rizzo</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Ashton Kutcher]]></category>
		<category><![CDATA[Oprah]]></category>
		<category><![CDATA[Twitter]]></category>

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		<description><![CDATA[On April 17th, 2009, Oprah Winfrey spoke loud and clear in under 140 characters. Like many others, she joined Twitter. So what does it mean when the queen of all media gives Twitter its blessing? We&#8217;ve certainly seen what it has done for books.
The era of &#8221;Twitter AO&#8221; (after Oprah) will be an interesting one. Just when we thought the little giant [...]]]></description>
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		<title>Twitter, Hand Over Your Lunch Money</title>
		<link>http://blog.aspenms.com/2009/04/03/twitter-hand-over-your-lunch-money/</link>
		<comments>http://blog.aspenms.com/2009/04/03/twitter-hand-over-your-lunch-money/#comments</comments>
		<pubDate>Fri, 03 Apr 2009 18:51:57 +0000</pubDate>
		<dc:creator>Tim Hanlon and Albertina Rizzo</dc:creator>
				<category><![CDATA[Digital]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Australian]]></category>
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		<category><![CDATA[Journalists]]></category>
		<category><![CDATA[reporter]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Word-of-mouth]]></category>

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		<description><![CDATA[In recent weeks, Twitter has gone from being the most popular kid in school to the kid everyone wants to bully. The media is already reporting a backlash toward this social networking phenomenon. And much of that backlash may actually come from the press itself &#8211; after all, Twitter has changed the way editors and reporters do their jobs. So, maybe a little [...]]]></description>
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